Having a great domain name is one of the essential elements of a successful, highly visited website.
When your potential clients can easily recall your website name, they are most likely to visit it every time they go online.
This can result in massive page views and amazing ranking on major search engines.
Here are the 6 challenging secrets to excel with domain names: 1.
Name your website after your domain name.
This might be pretty obvious but you might be surprised to know that there are considerable numbers of websites that are not named after their domain name.
2.
Go for brand names.
Instead of generic names, use specific names of products for your domain name.
For instance, if you are selling computers, use brand names like Mac, Compaq, HP, Dell, etc.
Because when online users search for specific items over the net, they usually have specific brand names in their minds.
3.
Settle for short domain names.
These are easier to remember and type on computer browsers.
However, don't pick a website name based on the length or number of characters alone.
It must still be descriptive and should tell online users what the whole website is all about.
4.
Avoid using plural forms.
Some webmasters who wish to duplicate their competitor's domain name use plural forms.
These kinds of website names are proven ineffective as online users are not used to typing plural forms on their browsers.
5.
Dot what? If you are running a business website, I strongly suggest you get .
com suffix.
Not only does it communicates the air of professionalism, it is also the most popular among online users.
6.
Your domain name must be keyword rich.
Perform a keyword analysis and identify the keywords that play crucial role in your niche.
Incorporate at least 1-2 short keywords on your domain name so it will fare well on search engine result page.