Commercial photography is popular among companies and industries that would want their products to be sold in the market.
This visual advertising is very effective for consumers, given that this method is tried and tested by a lot of manufacturers and producers.
With this kind of photography, it would definitely call for the creativity and originality of the photographer aside from having the skills, talent and the right attitude.
The following are some subtypes that generally comprise the broad subject matter of commercial photography: Food Photography In some restaurants, hiring a food photographer to publicize their menu to target customers is one of the primary advertising plans to get started in the food business.
It is important to people that they like the taste of what they eat, especially if they see it uniquely plated and presented in a mouthwatering and exciting way.
Technical aspects of photography should be well considered especially with the lighting, colors, and tolerable shadows.
Underwater Photography Not all people have the opportunity to dive, experience and see the submerged Eden underwater.
Eco-tourism destinations around the world show off their amazing dive sites through underwater photography.
Photographers, in this field, are talented, patient and hardworking since scuba diving is both enjoyable and very challenging that would require appropriate skills.
Underwater pictures are published in dive magazines, resort leaflets and online to attract guests to come and visit the place.
This is a very effective method to get the attention of your target customers, both local and foreign visitors.
With the attractive underwater photos, people will become interested to see and experience the underwater that they may want to avail an introduction to scuba diving that is offered by a resort.
Architectural Design Photography Both architectural and interior façade of a building are captured in this field.
Architectural photographers consider several factors that are important during the photo shoot: natural lighting, existing shadows, elevation and perspectives.
If the photo shoot is scheduled during the night that natural lighting can very limited or unavailable, architectural photographers would use additional lightning such as external flashes to be positioned in places that would highlight the structure's interior and exterior designs.
Architectural photographers are hired by companies to market their newly built condominium houses, office buildings, apartments or subdivisions.
The above mentioned fields are just a few of the many under commercial photography.
Aerial, portrait and events photography are also under this type.