Build Your Article Writing Services Business Three Easy Ways
Do you want to sell your article writing services online? This is a great business model for a home-based business because there are no startup costs, and you can do it in your spare time. Once you're making more than your day job you can turn it into a real business.
Let's look at three ways you can build your new business.
1. Advertise (Yes, Spend Real Money)
Unfortunately articles are now a commodity online: there are thousands of writers who are offering their services. You need to differentiate yourself from these other writers. If you don't, you'll get trapped in low-paid ghettos where writers are paid $2 an article.
Start by working out what's different about your particular service. Do you specialize in certain topics? Do you have a fast turnaround time? Are your articles guaranteed original and exclusive?
There are dozens of ways in which you can differentiate your services and make them more appealing -- brainstorm at least 10 ways, right now.
Once you've settled on HOW you're different, you need to promote yourself with advertising campaigns. You can use Pay Per Click advertising, or advertise on websites.
2. Build Your Name (Brand Yourself) With a Blog
In addition to using paid advertising, you should be looking for free advertising opportunities too. Blogs are great for this. If you haven't already started a blog, do that immediately. It's essential.
Your blog gives potential buyers of your services a way to see your writing in action. This is a fun and free way to promote yourself online.
Post some article samples so that buyers can see the quality. I've bought many articles which were woeful. They were filled with misspellings, horrible punctuation (or no punctuation at all) and errors of fact. Your buyers want quality products: your samples to show that you produce quality.
3. Promote Your Services With News Releases
The big benefit of news releases online is that they appear on major websites like Google News. This means that your service immediately gets in front of hundreds of thousands of potential buyers.
However don't stop with online news releases. You can and should send your releases to all your local media. This includes local newspapers, radio stations, and TV stations. A story in your local newspaper isn't just great for your ego, it's a fantastic marketing tool as well.
Get started building your article writing service today.
Let's look at three ways you can build your new business.
1. Advertise (Yes, Spend Real Money)
Unfortunately articles are now a commodity online: there are thousands of writers who are offering their services. You need to differentiate yourself from these other writers. If you don't, you'll get trapped in low-paid ghettos where writers are paid $2 an article.
Start by working out what's different about your particular service. Do you specialize in certain topics? Do you have a fast turnaround time? Are your articles guaranteed original and exclusive?
There are dozens of ways in which you can differentiate your services and make them more appealing -- brainstorm at least 10 ways, right now.
Once you've settled on HOW you're different, you need to promote yourself with advertising campaigns. You can use Pay Per Click advertising, or advertise on websites.
2. Build Your Name (Brand Yourself) With a Blog
In addition to using paid advertising, you should be looking for free advertising opportunities too. Blogs are great for this. If you haven't already started a blog, do that immediately. It's essential.
Your blog gives potential buyers of your services a way to see your writing in action. This is a fun and free way to promote yourself online.
Post some article samples so that buyers can see the quality. I've bought many articles which were woeful. They were filled with misspellings, horrible punctuation (or no punctuation at all) and errors of fact. Your buyers want quality products: your samples to show that you produce quality.
3. Promote Your Services With News Releases
The big benefit of news releases online is that they appear on major websites like Google News. This means that your service immediately gets in front of hundreds of thousands of potential buyers.
However don't stop with online news releases. You can and should send your releases to all your local media. This includes local newspapers, radio stations, and TV stations. A story in your local newspaper isn't just great for your ego, it's a fantastic marketing tool as well.
Get started building your article writing service today.
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