How to Create a Salon Business Plan You Can Stick to
When it comes to creating a salon business many new salon owners will create a business plan that includes things such as rent, electricity, phone bills, approximate cost of supplies and as many outgoings as they can possibly think about.
Once this is complete, theyâEUR(TM)ll write down an approximate of how much money theyâEUR(TM)ll make, based on population and competition in the area.
They may consider their advertising budgetâEUR¦and thatâEUR(TM)s where it all ends.
Often this business plan document ends up in a nice little pile, tucked away in a desk draw or on your laptop somewhere that youâEUR(TM)ll never remember to look again.
So how do you bring a business plan to life?
The business plan I am talking about isnâEUR(TM)t really about outgoings and potential earnings. IâEUR(TM)m sure that once youâEUR(TM)re in business for more than a month youâEUR(TM)ll start understanding what your outgoings are VERY QUICKLY!
What you really need to keep in mind is how much you want your salon to turnover. Once you have this figure you can start working backwards. Divide it into monthly targets, weekly targets, daily targets and so forth.
Obviously your outgoings will be factored in to your expected turnover figure, but what you need to focus on are a few key principles called your Key Performance Indicators (your KPIs).
If you donâEUR(TM)t understand these fundamentals then you will have a business that can work itself into the ground very rapidly. As well as have you burning the candle at both ends being busy, but ineffective.
Yes there are countless tasks on your to-do list when you become a salon owner. So letâEUR(TM)s take a look at where you really need to stay focused in order to stay in business for the long term.
A successful and thriving business requires constant vigilance of the following four areas of your salonâEUR(TM)s performance.
These include:
1. Gaining new customers
2. Retaining customers
3. Increasing customer service spend
4. Increasing customer retail spend
ThatâEUR(TM)s it.
I know youâEUR(TM)re used to being busy 24/7 but being busy doesnâEUR(TM)t always ensure great results.
Now if you can create a business plan around these four areas and work towards improving each of these areas in your business every day, then I can guarantee you that you will have a thriving, profitable and long standing salon business.
Understanding and always aiming to improve the 4 key areas that I have mentioned above are what will ensure your businessâEUR(TM) growth and profitability.
It will allow you to have more time and money freedom to do more of the things that matter most to you.
Once this is complete, theyâEUR(TM)ll write down an approximate of how much money theyâEUR(TM)ll make, based on population and competition in the area.
They may consider their advertising budgetâEUR¦and thatâEUR(TM)s where it all ends.
Often this business plan document ends up in a nice little pile, tucked away in a desk draw or on your laptop somewhere that youâEUR(TM)ll never remember to look again.
So how do you bring a business plan to life?
The business plan I am talking about isnâEUR(TM)t really about outgoings and potential earnings. IâEUR(TM)m sure that once youâEUR(TM)re in business for more than a month youâEUR(TM)ll start understanding what your outgoings are VERY QUICKLY!
What you really need to keep in mind is how much you want your salon to turnover. Once you have this figure you can start working backwards. Divide it into monthly targets, weekly targets, daily targets and so forth.
Obviously your outgoings will be factored in to your expected turnover figure, but what you need to focus on are a few key principles called your Key Performance Indicators (your KPIs).
If you donâEUR(TM)t understand these fundamentals then you will have a business that can work itself into the ground very rapidly. As well as have you burning the candle at both ends being busy, but ineffective.
Yes there are countless tasks on your to-do list when you become a salon owner. So letâEUR(TM)s take a look at where you really need to stay focused in order to stay in business for the long term.
A successful and thriving business requires constant vigilance of the following four areas of your salonâEUR(TM)s performance.
These include:
1. Gaining new customers
2. Retaining customers
3. Increasing customer service spend
4. Increasing customer retail spend
ThatâEUR(TM)s it.
I know youâEUR(TM)re used to being busy 24/7 but being busy doesnâEUR(TM)t always ensure great results.
Now if you can create a business plan around these four areas and work towards improving each of these areas in your business every day, then I can guarantee you that you will have a thriving, profitable and long standing salon business.
Understanding and always aiming to improve the 4 key areas that I have mentioned above are what will ensure your businessâEUR(TM) growth and profitability.
It will allow you to have more time and money freedom to do more of the things that matter most to you.
Source...