You might have come across this article because you are looking for a guide on how to set up an opt-in page.
To satisfy your need, read this step-by-step procedure: 1.
Put a pre-headline to capture your target market.
This statement can either be in question form or a quotation, just to pique the interest of your visitor.
2.
Put your headline in bold, large-font format.
You may test which colors and font sizes would look good and work best.
But you have to note that this is the most important part of your opt-in page.
You can emphasize words that will help your visitor realize the benefit of being your subscriber.
3.
Place some sub-headings both in words and in images.
Images help your audience picture out what you're trying to give them, like when you are advertising your book or whatever sorts of products.
Put bulleted-list of benefits they will get out of subscribing.
4.
Add your picture and tell them who you are.
You don't need to divulge your personal information, but just tell them why you are in authority, why they should believe on your product.
This also gives your opt-in page more personality.
5.
Put a statement telling them to put their name and email address.
This clearly instructs your visitor what to do next, otherwise, he would drop the page and browse through other sites.
Don't put any other ads or banners on your page so as not to distract them, and to make them do one thing which is to subscribe.