Getting Clients for a Massage Practice

• 1). Design a Web site or have at least a Web presence of some sort, whether it be a blog about massage or one page that describes your services, fees, and the benefits of your massage.
  
  
• 2). Design business cards for your practice. Include your name, logo if you have one, phone, Web address, e-mail, a quote about your service, and any special offers. Vista.com is one of the least expensive ways to design and print your cards, and they also have a variety of options depending upon your budget.
  
  
• 3). Develop a strategic client attraction plan and answer these four questions:
  1) Who am I attracting? What type of clients do you wish to work with?
  2) Who am I? What are you offering?
  3) What do I desire? What kind of practice do you really wish to create?
  4) Who am I being? What are you bringing to your clients? Not just your skills, but who you are as a person when you are with clients. Once you are clear on this, look at it as a daily reminder. Feel free to adjust it or change it as needed.
  
  
• 4). Ask clients to refer friends, and offer something free for their referrals as a thank you. Keep in touch with your clients via e-mails and offer specials. Call old clients that you have not seen for awhile to check in and see if they would like a massage. Learn networking skills.
  
  
• 5). Take an ad out in a local paper---a display ad if you can afford it. Find ways to advertise your service for free on the Web or for a small fee. Become a member of those that list professionals, like EclecticHealth.net, which gives you more exposure.