How to Answer When Someone Asks You, What is Your Business Or What Do You Do?
Tip for week one: When I first started in networking the question what do I do was so difficult for me to answer.
I would say I work from home or I sell vitamins, personal care products or insurance from home.
Not good answers.
The reply to my answer usually is that's nice.
That answer got me nowhere.
Fast.
I got involved with a nutrition company with only one product to market and this one product helped or eliminated many health issues and problems.
When I was asked the question what do you do, my answer was it does this, it helps that and it could benefit you as well.
I was going back and forth.
This was not a very specific answer and confusing, to me as well.
Not good answers for the question what do you do.
Then I went back to basics and I thought about what the product had done for me.
Well, it really helped my bursitis and arthritis.
So I started telling folks that it helped my arthritis and eliminated my pain and inflammation.
However, this was not enough.
The reply was the same, oh really that's nice.
It is time for another adjustment.
My new version went like this: What do you do? I market a product for people who have arthritis pain and want to use natural products to eliminate the pain like I did.
Do you know anyone who could use a product like that? This does two things, it takes the selling out of the equation and if they have arthritis or know someone who does they raise their hand.
Know this and know it well.
If you think everyone can use your product and should have it.
You may be correct but everyone will not buy your product.
They may need what you have to offer and they may want what you have to offer but they won't buy.
Go for the folks that raise their hand.
When they raise their hand do give them the short version of how the product helped you and let them sell themselves.
You will end up with a good range of customers that sell themselves, you will get referrals, you will make money and you will feel good about what you do.
From your customer base you will also get business builders, who love the product and love telling others what it has done for them.
This is a win win.
You can use a script like this on the phone with friends, family, cold calls and people you meet on the street.
Find your special niche.
Put your version together and memorize it.
You will be glad you did.
I would say I work from home or I sell vitamins, personal care products or insurance from home.
Not good answers.
The reply to my answer usually is that's nice.
That answer got me nowhere.
Fast.
I got involved with a nutrition company with only one product to market and this one product helped or eliminated many health issues and problems.
When I was asked the question what do you do, my answer was it does this, it helps that and it could benefit you as well.
I was going back and forth.
This was not a very specific answer and confusing, to me as well.
Not good answers for the question what do you do.
Then I went back to basics and I thought about what the product had done for me.
Well, it really helped my bursitis and arthritis.
So I started telling folks that it helped my arthritis and eliminated my pain and inflammation.
However, this was not enough.
The reply was the same, oh really that's nice.
It is time for another adjustment.
My new version went like this: What do you do? I market a product for people who have arthritis pain and want to use natural products to eliminate the pain like I did.
Do you know anyone who could use a product like that? This does two things, it takes the selling out of the equation and if they have arthritis or know someone who does they raise their hand.
Know this and know it well.
If you think everyone can use your product and should have it.
You may be correct but everyone will not buy your product.
They may need what you have to offer and they may want what you have to offer but they won't buy.
Go for the folks that raise their hand.
When they raise their hand do give them the short version of how the product helped you and let them sell themselves.
You will end up with a good range of customers that sell themselves, you will get referrals, you will make money and you will feel good about what you do.
From your customer base you will also get business builders, who love the product and love telling others what it has done for them.
This is a win win.
You can use a script like this on the phone with friends, family, cold calls and people you meet on the street.
Find your special niche.
Put your version together and memorize it.
You will be glad you did.
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