Have you planned on promoting your holiday parties through social media web platforms? Do you aim to invite past and present customers to the event? Well, then you must buck up your team to exploit the popular social media channels to the best of your abilities to maximize attendance and registrations.
Send Out Invitations You can send out invitations to prospective attendees and enable them to view your social profile pages; for example, a link to your @Twitter page or of Facebook.
Write a personal message to initiate a relationship with your target audience and encourage them to click on the link to view your postings.
Post Appealing Content The content you post on the Facebook wall or Twitter page should have the main USPs written clearly and if required highlighted.
You need to carefully choose your words and phrases to attract the attention of the followers and turn them into regular visitors.
Update the pages once or twice a day and remember to add your 2012 holiday event registration link, etc.
on the pages.
Blog and Share the Event News Write descriptive and informative articles for your corporate blog and share the links on social media.
Encourage people to comment on the posts and ask for the feedback.
In this way, you can establish an association with the site visitors or bloggers.
Encourage Fans to Share or Re-tweet Your Message You should share news about special discounts or promotional codes with the fans and followers of social networking sites.
Let them avail of the deals as provided by you.
Allow them to share your offers or news with their respective group of friends or re-tweet the message so that maximum people can know about your holiday parties.
Create an Event Hashtag Twitter hashtags have their own relevance; they are used with a tweet to ensure high ranking on the Twitter search engine.
Thus, try to add hashtag with each holiday party tweet that you make regularly.
Many people search for holiday events during the this season of festivities and adding hashtags to important news and registration information can help you capture an important section of party goers! Take Photos of Party Attendees and Post on Social Media Sites After the event is over, upload photos of some of the fun-filled party moments.
Let the fans 'Like' the photos on Facebook plus share with their own networks.
It increases the sheer chance of people who haven't attended your events in the past to feel the urge to participate in your next one.