Philippine Airlines - A Story of Attitude and Determination
The history of the Philippine Airlines often feels like something you would see in a movie.
We're serious.
PAL has amazing character.
They've been operating for more than 60 years.
During those (more than) sixty years, PAL has seen quite a lot of political unrest in its country and has had more than its share of difficult times.
They lived through the Asian financial crisis and are still in business.
Continue reading this article to learn more about just how remarkably resilient this company is.
So much has been going on for PAL this past year, 2010.
In January they took ownership of their second Boeing 777-300ER airliner which is one of the most advanced airline aircraft in the world.
To add to their already impressive number of international destinations, in March they announced more flights bringing the total to 26 flights abroad.
Just last month, November, Philippine Airlines announced a seat selection system that is even more advanced than their previous system.
This upgraded seat selection system is exclusively for those who decide to purchase tickets on the net.
Philippine Airlines, along with several other major airlines, offers a wide range of hotel and tour packages to their passengers.
Great effort was invested in choosing programs and packages that will offer the greatest variety for PAL's customers.
This helps PAL ensure that they can provide for your tastes regardless of your preferences.
This works well with PAL's exclusive catering to corporate frequent fliers.
A special department was created to provide custom business frequent flier packages.
The end result is their corporate business customers will be totally accommodated.
In case you have never heard of Mabuhay Miles, that is the name for Philippine Airlines' frequent flyer program.
Mabuhay Miles has existed since 2002 when PAL put all their various programs for frequent flyers under one umbrella.
It was a good move for PAL because it helped consolidate certain departments within the company.
They made that move because it helped to make their business a bit more efficient.
The Asian crisis in the financial markets was a difficult time, but PAL survived even if they needed financial assistance.
What is so unique about Philippine Airlines is it continues to operate with a social conscience which is important in their sphere of operations.
Given the difficult social problems chronically extant within the Philippines, their overall attitude and stance is not surprising.
The day to day business of Philippine Airlines seems to reflect their attunement with their country's problems.
One such response by Philippine Airlines was to build a world class aviation training school and facility in their homeland.
What that means is future opportunities for generations to come, plus it adds a much needed boost to the local economy.
We're serious.
PAL has amazing character.
They've been operating for more than 60 years.
During those (more than) sixty years, PAL has seen quite a lot of political unrest in its country and has had more than its share of difficult times.
They lived through the Asian financial crisis and are still in business.
Continue reading this article to learn more about just how remarkably resilient this company is.
So much has been going on for PAL this past year, 2010.
In January they took ownership of their second Boeing 777-300ER airliner which is one of the most advanced airline aircraft in the world.
To add to their already impressive number of international destinations, in March they announced more flights bringing the total to 26 flights abroad.
Just last month, November, Philippine Airlines announced a seat selection system that is even more advanced than their previous system.
This upgraded seat selection system is exclusively for those who decide to purchase tickets on the net.
Philippine Airlines, along with several other major airlines, offers a wide range of hotel and tour packages to their passengers.
Great effort was invested in choosing programs and packages that will offer the greatest variety for PAL's customers.
This helps PAL ensure that they can provide for your tastes regardless of your preferences.
This works well with PAL's exclusive catering to corporate frequent fliers.
A special department was created to provide custom business frequent flier packages.
The end result is their corporate business customers will be totally accommodated.
In case you have never heard of Mabuhay Miles, that is the name for Philippine Airlines' frequent flyer program.
Mabuhay Miles has existed since 2002 when PAL put all their various programs for frequent flyers under one umbrella.
It was a good move for PAL because it helped consolidate certain departments within the company.
They made that move because it helped to make their business a bit more efficient.
The Asian crisis in the financial markets was a difficult time, but PAL survived even if they needed financial assistance.
What is so unique about Philippine Airlines is it continues to operate with a social conscience which is important in their sphere of operations.
Given the difficult social problems chronically extant within the Philippines, their overall attitude and stance is not surprising.
The day to day business of Philippine Airlines seems to reflect their attunement with their country's problems.
One such response by Philippine Airlines was to build a world class aviation training school and facility in their homeland.
What that means is future opportunities for generations to come, plus it adds a much needed boost to the local economy.
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