Making Money Online - Why You Absolutely Must Have Your Own Product
Rookie Internet marketers typically start earning money by selling information products or affiliate products.
The reason for this is because selling these products requires less work than developing and selling your own products.
Sell an information product, for example, all you have to do is find a hot product, put up a simple one or two page website, and then drive traffic to the site.
Selling affiliate products is not much more complicated.
But most Internet marketing "gurus" will tell you that the best and ultimately to make money online is by having your own product.
What products? "Gosh," you may be asking yourself, "how in the world could I create my own product?" Fortunately, it can be easier than you might think.
Most of the products sold online by the top Internet marketers are information products.
This can be a report, an e-book, a membership site or a collection of articles.
In a few cases, the product is software.
Before you leap in Before you leap into creating your own product, you need to think in terms of what would be of most interest to your target market.
If your target market is people interested in anti-aging, you might write - or have written - a long report or an e-book on life extension.
Or suppose that your target market is arthritis sufferers.
In this case your product might be a book on "natural cures for arthritis.
" Two ways to generate a product The first way to create a product-a report or book - is to write it yourself.
Unfortunately, this can be a very scary thought.
Many people simply do not want to try to write a report or book.
On the other hand, maybe you enjoy writing.
In this case, you should be able to write, say, a 100-page book in no time at all.
How do you research information for a book or report? You local library is a great source for research materials.
And so, of course, is the Internet.
In fact, it's almost impossible to think of a subject where there wouldn't be at least some information.
However, when it comes to information on the Internet, the best philosophy is "researcher beware.
" As you may have already discovered, there is a lot of information on the Internet that is just plain wrong or downright fraudulent.
You can avoid this kind of misinformation by going to trusted sources such as the Mayo Clinic, WebMD, Wikipedia and the like.
Pay someone else The second way is, of course, to pay someone else to do it.
There are several sites where you can connect with freelance writers who are ready, willing and able to create reports or books specific to your requirements.
Three of the most popular of these are elance.
com, freelance.
com and rentacoder.
com.
In all these cases, you post your needs and people will then bid on doing the work.
If you elect to go this way, be sure to ask for samples and check out the credentials of any writer before you hire him or her.
Also be careful about hiring people in foreign countries.
They may work cheaper but their writing is often not as good as what you would get from a US-based writer.
You may not want to start at this level but it is definitely a goal worth working towards.
The reason for this is because selling these products requires less work than developing and selling your own products.
Sell an information product, for example, all you have to do is find a hot product, put up a simple one or two page website, and then drive traffic to the site.
Selling affiliate products is not much more complicated.
But most Internet marketing "gurus" will tell you that the best and ultimately to make money online is by having your own product.
What products? "Gosh," you may be asking yourself, "how in the world could I create my own product?" Fortunately, it can be easier than you might think.
Most of the products sold online by the top Internet marketers are information products.
This can be a report, an e-book, a membership site or a collection of articles.
In a few cases, the product is software.
Before you leap in Before you leap into creating your own product, you need to think in terms of what would be of most interest to your target market.
If your target market is people interested in anti-aging, you might write - or have written - a long report or an e-book on life extension.
Or suppose that your target market is arthritis sufferers.
In this case your product might be a book on "natural cures for arthritis.
" Two ways to generate a product The first way to create a product-a report or book - is to write it yourself.
Unfortunately, this can be a very scary thought.
Many people simply do not want to try to write a report or book.
On the other hand, maybe you enjoy writing.
In this case, you should be able to write, say, a 100-page book in no time at all.
How do you research information for a book or report? You local library is a great source for research materials.
And so, of course, is the Internet.
In fact, it's almost impossible to think of a subject where there wouldn't be at least some information.
However, when it comes to information on the Internet, the best philosophy is "researcher beware.
" As you may have already discovered, there is a lot of information on the Internet that is just plain wrong or downright fraudulent.
You can avoid this kind of misinformation by going to trusted sources such as the Mayo Clinic, WebMD, Wikipedia and the like.
Pay someone else The second way is, of course, to pay someone else to do it.
There are several sites where you can connect with freelance writers who are ready, willing and able to create reports or books specific to your requirements.
Three of the most popular of these are elance.
com, freelance.
com and rentacoder.
com.
In all these cases, you post your needs and people will then bid on doing the work.
If you elect to go this way, be sure to ask for samples and check out the credentials of any writer before you hire him or her.
Also be careful about hiring people in foreign countries.
They may work cheaper but their writing is often not as good as what you would get from a US-based writer.
You may not want to start at this level but it is definitely a goal worth working towards.
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