You know you need to add video but you don't know what type would be beneficial in promoting your business.
Here are three great ideas to get you started thinking along these lines: Testimonial videos Testimonials from happy customers on your site is very important.
When you use video, it is many times more likely that the person will purchase the service or product.
And the more unpolished the better since it is more believable to the viewer.
Of course, you need to use a real, satisfied customer for this.
Producing your own video can be done at many levels.
From using your webcam or cell phone to using professional equipment in a studio, there are all types of video out there on social media sites such as YouTube, Vimeo and Vitter to name only a few.
Company Spokesperson Video Use a great company spokesperson for this type of video to get a message out about the product or service.
This can involve on camera talent or you can do it yourself.
In addition to talking about the product or service, consider giving some great advice pertinent to your industry.
Make the viewer want to bookmark your site as the place to go to for great information and subsequently to buy from or do business with.
There are several internet marketers out there now who give tips and pointers while they stand in front of whiteboards.
Minimal editing is involved.
They post these out on YouTube and drive the traffic back to their sites.
They are finding it extremely effective in making a name for themselves.
These are just two types of video you should be putting on your website.
This is just a start as there are many more powerful types of video you can be doing to promote your business and brand yourself.
Learn more about this and similar topics at http://howtosellyourvideos.
com.