Applying fragrance might seem like a simple task yet many people still don't apply fragrance correctly.
Reading this Cologne 101 guide will help you not be "that guy.
" Where to apply Always apply the fragrance on pulse points to keep it warm, make it last longer and smell better.
The main pulse points for applying fragrance are your wrists, under your ears, neck and chest.
NEVER spray cologne on your clothes it won't smell right and the longevity will be compromised greatly.
Applying cologne on clothes is probably the biggest "noob" mistake; I even did it before becoming a cologne guru.
The next NO NO is spraying cologne into your hands and rubbing it on your neck, face, chest and anywhere else you feel like putting it.
Spray the cologne in the spot you want to apply it and let it absorb into your skin.
Letting the cologne absorb is what gives you your own unique scent.
The Situation Depending on the situation [no jersey shore pun intended] is how you should gauge where to apply your cologne and how much to put on.
If you are going on a romantic date or someone is going to be very close to you apply less cologne, you don't want to make anyone choke.
The chest is a great spot to hold back the colognes projection as where the wrists will help your cologne project better.
In clubs and bars your going to need to apply a little more cologne to compete with "those guys" that make your eyes burn when you walk by.
You have to factor in the strength of the cologne as well.
Always apply less cologne if you are unsure because you don't want to end up being "that guy".
For more help on how much to apply refer to my specific mens cologne reviews.