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Kajabi Marketing System - Don"t Get Over-Excited

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Kajabi Launch Success The Kajabi launch has been performed with faultless professionalism.
And naturally enough, it's been done using the Kajabi platform itself.
From what I have seen (at the time of writing, the Kajabi Trial has not yet opened) the product is indeed very impressive and, it seems, has been extensively trialled and tested.
In addition, many of the best internet marketing minds have provided input into the requirements and the design of the system.
So, it is pretty much assured that it will do an excellent job.
And the promotional buzz is getting people excited.
So there will be a huge number of sign-ups.
Buying Decision for Kajabi The powerful marketing machine behind the Kajabi launch means that this is the first time 95% of people have come across these ideas - and so they are stunned by them.
And in the internet marketing world, people tend to buy based on excitement and emotion (hence the funky music, flashy video and powerfully persuasive voice narration) - so I expect there are going to be quite a few poor buying decisions.
To run a successful business, you need to know when to be driven by emotion, and when to be driven by cold, calculated analysis.
Once you commit to buy Kajabi, that will involve: * Paying a setup fee of $99 * Paying $99 or $199 or $299 per month (that's $1,200 - $3,600 per year) * Tying yourself in to their system (if you leave, I am assuming you lose your website and/or database) * Time to undertake a Kajabi evaluation and to learn a new system * Potentially, a collection of integration issues Before making a commitment of that magnitude, emotion has to be suppressed, and the decision made based on cold, hard analysis.
Professional business people need to be dispassionate in their buying decisions.
This doesn't mean you cannot be passionate about what you end up buying: the buying decision and the thing being bought are obviously very different things.
Kajabi Comparisons All too often, internet marketers get sucked in to the world of the vendor by highly persuasive techniques, and they forget that there is another world to look at.
By which I mean they forget to do any research on alternatives.
This is even more true when there is a new product launched, because the "newness" implies (often incorrectly) that what is on offer has never been available before.
I see this happening with this launch.
In fact, there are a number of Kajabi alternatives available which should be evaluated and compared against your requirements, and then prices compared.
Certainly, this is what I will be doing, and I plan to share my findings later.
Kajabi Features: Good! Kajabi Price: Not so Good I have to say that I do expect Kajabi to have some unique features when compared to other products and services.
However, despite the big deal being made about the low price, from my initial researches, it does not hold up well against the competition on price.
However, none of this can be properly evaluated except in the context of your NEEDS.
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