Here's the truth; you need not to do anything fancy to create articles that will wow your audience.
All you need to do is to follow the basic guidelines and you're good to go.
Here's how you can create effective articles: 1.
Know your readers.
I am sure you would like to produce articles that are targeted to the preferences and needs of your readers.
This will happen if you know the people that you're writing for on a deeper level.
Understand the things that they're going through, identify the information that they're looking for, and write your articles based on their preferences.
2.
Be an expert.
Gain an in-depth knowledge about your chosen topic before you start writing.
Do your research, interview experts, conduct surveys, and do everything to obtain all the information that your readers are looking for.
3.
Keep it simple.
You don't need to write like Shakespeare.
If you really want to easily get through to your readers, write using their language and the terms that they're very familiar with.
Go down to their level if you must to easily promote better comprehension.
4.
Keep it short and scannable.
As your readers are pressed for time, they'll surely appreciate it if you make your articles easy to skim through and relatively short.
Do not beat around the bush and don't try to cover too many unrelated grounds.
Present your ideas using short paragraphs and bullet lists.
Also, use subheadings when and as needed.
5.
Proofread.
Make sure that your articles are flawless and that they make sense.
Read them over and over again and edit them when needed before you post them online.