Make Money Blogging - What To Blog About?
There are many key components you need to get in place if you want to make money blogging.
In this article I'm going to cover one of the first things you have to decide, and that's what you're going to blog about..
! There are whole books, courses and membership sites dedicated to the subject of niche selection, so to say it can be a daunting process is an understatement.
By the way, if you didn't know the term, a niche is a group of people who are interested in the same thing.
I'm going to cover a few basics...
The reason for picking a niche is that it allows you to focus your blog's content and monetization - if you go for too wide a subject, or many different subjects, you are spreading yourself too thin.
So, what are the requirements for a good niche to blog about? Firstly, there has to be an established online presence in that niche.
In other words, a large enough pool of people interested in that niche who are online looking for that subject.
Secondly, there should be evidence that they spend money in that niche.
That may sound obvious, but there are many many niches online which have great demand, but the demand is for free stuff! If they don't buy, you won't be making any money.
There are 2 quick ways to tell if there is a demand from buyers in a niche.
One way is that there are products available to be bought! People and companies do not bring out products without researching the market first - you can use this research that others have done.
If there are books or physical products, or services to buy in the niche, it's a good sign.
Another way to tell if the niche has buyers, is to see if there is competition from other marketers.
If there is no competition, well, although it's possible that you have uncovered something new, the chances of it being missed by everyone else is small indeed.
More likely it's not a great buyers' niche.
In internet marketing circles, a common argument is whether to go for low demand niches with low competition, or high demand with high competition.
The answer can be down to personal choice more than anything, and whether you are setting up a single blog or multiple blogs.
Personally I like the idea of big demand.
Yes, there will be lots of competition, but since the idea is for you to be individual in your blogging efforts, that becomes less of a problem.
In other articles I will be delving further into some of the tools you can use to answer the questions I've just told you need sorting, plus I'll cover other areas of niche selection, but hopefully this article has given you a brief introduction into what you should be blogging about if you want to make money - there has to be an online demand for the subject, and it has to be a demand that buys stuff.
In this article I'm going to cover one of the first things you have to decide, and that's what you're going to blog about..
! There are whole books, courses and membership sites dedicated to the subject of niche selection, so to say it can be a daunting process is an understatement.
By the way, if you didn't know the term, a niche is a group of people who are interested in the same thing.
I'm going to cover a few basics...
The reason for picking a niche is that it allows you to focus your blog's content and monetization - if you go for too wide a subject, or many different subjects, you are spreading yourself too thin.
So, what are the requirements for a good niche to blog about? Firstly, there has to be an established online presence in that niche.
In other words, a large enough pool of people interested in that niche who are online looking for that subject.
Secondly, there should be evidence that they spend money in that niche.
That may sound obvious, but there are many many niches online which have great demand, but the demand is for free stuff! If they don't buy, you won't be making any money.
There are 2 quick ways to tell if there is a demand from buyers in a niche.
One way is that there are products available to be bought! People and companies do not bring out products without researching the market first - you can use this research that others have done.
If there are books or physical products, or services to buy in the niche, it's a good sign.
Another way to tell if the niche has buyers, is to see if there is competition from other marketers.
If there is no competition, well, although it's possible that you have uncovered something new, the chances of it being missed by everyone else is small indeed.
More likely it's not a great buyers' niche.
In internet marketing circles, a common argument is whether to go for low demand niches with low competition, or high demand with high competition.
The answer can be down to personal choice more than anything, and whether you are setting up a single blog or multiple blogs.
Personally I like the idea of big demand.
Yes, there will be lots of competition, but since the idea is for you to be individual in your blogging efforts, that becomes less of a problem.
In other articles I will be delving further into some of the tools you can use to answer the questions I've just told you need sorting, plus I'll cover other areas of niche selection, but hopefully this article has given you a brief introduction into what you should be blogging about if you want to make money - there has to be an online demand for the subject, and it has to be a demand that buys stuff.
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