Before I married an artist, I had no idea that artists use so many "crutches.
" Yet, I would never dare to say my husband is not very talented.
(I'm not the only one who thinks he's very good.
) Successful writers use "crutches" as well.
They use writing formulas.
Book Ghost Writing Formula: Break the book chapters out, so they follow this formula.

• Introduce the reader to why the author wrote the book.
  Provide background on why the author is qualified to write the book.
  
• Introduce the topic.
  Provide a brief overview.
  Outline the issues or problems that will be covered in the following chapters.
  
• Develop each chapter around one subject.
  If the chapter is dealing with a problem, determine whether it will be better to introduce solutions chapter by chapter or to wait until all the issues or problems have been covered before turning to potential solutions.
  
• Even if you have offered potential solutions in each chapter, include a chapter that summarizes the solutions.
  Otherwise, touch briefly on the problems and focus primarily on offering solutions.
  
• Follow these chapters with a chapter that deals with potential objections to the solutions offered.
  
• Many non-fiction topics will lend themselves to a chapter on how to apply the information that preceded on a personal basis.
  This chapter fits either before or after you have dealt with potential objections.
  
• Close with a summary chapter that encourages the reader to take action.
  

Chapter Ghost Writing Formula: Chapters may be arranged in a number of ways.
The key to success is deciding what the chapter is going to cover.
Then you may find the following writing formula useful.

• Open with an interesting quote.
  Or ask a thought-provoking question.
  Some authors prefer using a short story to set the theme for the chapter.
  All three idioms are a great way to capture reader interest.
  
• Start developing the topic for the chapter.
  You can use anecdotes, more stories or examples.
  You still have to keep things interesting to keep the reader going.
  
• Add readability elements-bullets, side boxes, quote call outs.
  While these are often considered design elements, today the line between writing and design is far more blurry than it was in the past.
  Just be sure that anything you add supports your chapter's focus.
  
• Summarize the material covered in the chapter.
  Some authors add a bullet list.
  Sometimes a list of actions to take makes sense.
  
• Give the reader a reason to want to read the next chapter, unless the chapter is wrapping up the book.
  Then give the reader a reason he or she wants to apply the information gained from the book in real life.
  

There are other ghost writing formulas that work of course.
These are just formulas that has been used very successfully by many authors.
Now that your are aware of them, you are likely to see the framework of these formulas behind almost everything you read.