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Internet marketing as we need to understand it

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When we begin our internet marketing journey we can be swallowed up by the amount of information pushed at us, and for every piece we can have ten questions.  When something suddenly clicks the next puzzle comes along and muddies the waters.  This realisation, that things are not as easy as you first thought, can really knock your confidence and many end up quitting right there.

Our mind set is what will make us or break us in internet marketing.  This is one of the first things which a good mentor will get you to understand.  Our mind-set needs to be strong, patient and burning with the desire to learn.  You have to be prepared to be a student no matter what age you are and you have to discover where your passion lies.  The ultimate goal is to develop a success mind-set which will come from passion for your market and desire to succeed.

When we have a good solid foundation created by developing our mind set the first place any new marketer should start is to understand how the top dogs make their money.  One of the biggest assets these people have is their mailing list which is made up of people from different sources filing out a contact form to be part of their list.  This list will be continually added to and interacted with in a variety of ways, building relationships to eventually lead to sales.  The contact form will be on a squeeze page or capture page and will be a simple page which basically asks for a name and email address, this information is then added to the list builder usually an auto responder.

The auto responder is where you can email your list but also set up messages to go out whenever you want but also set up messages to be part of a sequence, so when a new person joins the list these messages will go out automatically.  The size of a list will be a deciding factor in success but the by far most important thing is the quality and responsiveness of the list which means that people will interact and respond to emails.  The only way to build a quality list is to build relationships with the people on your mailing list.

Getting people onto your list can be done a number of ways, the cost free method and the paid method.  Now I know what you're thinking, give me the free one, but that will involve quite a bit of work writing articles and submitting to multiple places.  So ultimately the leads cost no money but the free method takes quite a lot of time and a lot of patience and determination.  The paid method is a lot quicker and can suite people better as the results are quick to show themselves but it costs money which a lot of people beginning do not have.

It is important when starting out that we concentrate on a method at a time, as trying too much means a lot of focus on each and much can be missed meaning missed opportunities and mistakes.  You need to choose a method and become an expert in that field, knowing how it works inside out and being confident enough to show others how it works too.  A good mentor will help you focus on things like this so you can make progress and not start to feel disheartened when things do not go well meaning you will probably quit.

It is important to follow the guidance of a good mentor and not feel jumping to a new product is what will enable success.  Choose a product you are passionate about, stick with it, learn the market and work hard at learning the skills needed to market your product.
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