Interactive Campaign Marketing - Social Media Marketing On-The-Fly
That's right - this isn't going to cost you money, but it may cost you a free gift certificate, book, or other piece of your business inventory. It doesn't have to be expensive - but if you have enough inventory, giving away something free that's of high value will generate more buzz for your company. Plan on at least having a grand prize, if not first, second, and third prizes. You can make it simple - "Why do you deserve a free Ipod"? or use it to help build your brand - "Why I am a home-made-vegan soap addict and I deserve a year's supply of soap." Many bigger companies even ask users to submit their own commercials for a specific product. The key to this contest is to build excitement for your products and company - so ask a question to your prospects that helps them think about your brand and how it relates to them.
4. Create a Youtube Group for your contest. (http://www.youtube.com/groups_create) This is where you'll be directing your entries. Let them know that you will update them via email or Myspace. Not sure what the contest rules should entail? Do a Google search for "contest guidelines" and write up your own.
6. Announce your contest. Online media and local newspapers using a press release. Choose your winners and give them some publicity. Let all of your entrants know where to see the winning videos - and make them an offer they can't refuse. Let your website visitors know where to see the results of the contest. Offer all the "losers' some sort of coupon or freebie - or another chance to enter a second contest. Ask them to tell their friends about their videos. Send out press release announcing the winners - and the theme for your next contest.
Have fun with contests - when you run a contest, you build your company's image and brand awareness. jsut remember to make it fun, link to where they can enter, and ask every one to tell a friend!
What would you do with 500, 1000 or more additional visitors each day? Imagine how your web business will grow with an extra 2000, 5000 or MORE leads each month . . NOW we're going to add a "TWIST" to maximize your results.
Let the contestant know that every person they refer to your contest, they will get an additional entry as well. This is part of the powerful twist.
Second part of the twist: After they submit the form, give them a URL where they can check to see the "front runners" in the contest.
These last two items are what makes this so powerful. The free version doesn't necessarily have to be your main top-of-the-line product.
- You could offer free entry into a sweepstakes or contest to the sender.
- If you have an affiliate program, you could allow the sender to insert his own affiliate ID, and earn commission if his friend buys (but be careful with this one, as this can easily be abused by affiliates spamming people they don't know or who wouldn't want their email).
-This contagion is a worldwide pandemic of unlimited dimensions, and word of mouth is an unrestrainable virus that {touches off|sets off| an invisible yet uncontrolable flurry of activity that switches over into stupendous buying power.
An internet sweepstake to win prizes is too passive and does not challenge your participant to compete with one another.
4. Create a Youtube Group for your contest. (http://www.youtube.com/groups_create) This is where you'll be directing your entries. Let them know that you will update them via email or Myspace. Not sure what the contest rules should entail? Do a Google search for "contest guidelines" and write up your own.
6. Announce your contest. Online media and local newspapers using a press release. Choose your winners and give them some publicity. Let all of your entrants know where to see the winning videos - and make them an offer they can't refuse. Let your website visitors know where to see the results of the contest. Offer all the "losers' some sort of coupon or freebie - or another chance to enter a second contest. Ask them to tell their friends about their videos. Send out press release announcing the winners - and the theme for your next contest.
Have fun with contests - when you run a contest, you build your company's image and brand awareness. jsut remember to make it fun, link to where they can enter, and ask every one to tell a friend!
What would you do with 500, 1000 or more additional visitors each day? Imagine how your web business will grow with an extra 2000, 5000 or MORE leads each month . . NOW we're going to add a "TWIST" to maximize your results.
Let the contestant know that every person they refer to your contest, they will get an additional entry as well. This is part of the powerful twist.
Second part of the twist: After they submit the form, give them a URL where they can check to see the "front runners" in the contest.
These last two items are what makes this so powerful. The free version doesn't necessarily have to be your main top-of-the-line product.
- You could offer free entry into a sweepstakes or contest to the sender.
- If you have an affiliate program, you could allow the sender to insert his own affiliate ID, and earn commission if his friend buys (but be careful with this one, as this can easily be abused by affiliates spamming people they don't know or who wouldn't want their email).
-This contagion is a worldwide pandemic of unlimited dimensions, and word of mouth is an unrestrainable virus that {touches off|sets off| an invisible yet uncontrolable flurry of activity that switches over into stupendous buying power.
An internet sweepstake to win prizes is too passive and does not challenge your participant to compete with one another.
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