Article writing for the web can be a very lucrative career for writers, especially for those who can't find a break in the traditional publishing industry.
Articles for the internet are generally easier to write because of the more casual environment the web offers.
You don't need to have extremely polished writing skills to make a name for yourself in the article writing industry.
With decent writing skills, patience, determination, and practice, you can easily find a good break in article marketing.
If you're a beginner to article marketing, you need to know that it is basically an advertising tool.
Although the articles are meant to relay relevant information, what they are really meant for is to promote a product, a service, a website, or anything else that can be promoted.
However, good article marketing is not obvious as a marketing tool.
Articles should be informative, relevant, and entertaining.
Any form of promotion must pass off as merely suggestions.
If the advertising becomes obvious to readers, then the articles fail to do their job properly.
As an article writer for the web, your main concern is to learn how to walk the fine line between giving information and promoting a product, service, or a website.
In this aspect, article marketing is a fine art, and it begins with knowing your target audience really well.
For some set of readers, you need to be more subtle with the promotion or else you run the risk of turning them away.
Knowing the level of advertising your target audience tolerates will help you a lot in the long run.
But in general, most readers don't like blatant advertising, and this is something you need to remember with each article you write.
Subtlety is the key in article writing for the Internet.